The Ukrainian poultry producer ‘Kuriyar’, which has its main production facilities in Lviv region, has secured loan financing of 1 billion UAH from PUMB Bank during the war. Thanks to these investments, the company is forming a new growth strategy, expanding its activities beyond its own production and strengthening cooperation with small and medium poultry producers. Kuriyar’s approach envisions the market not as a platform for competition but as a space for integration and cooperative development.
This is reported by Finway
Strategic Directions for Using the Loan
The funds received will be directed towards several key areas. Firstly, this includes updating the logistics infrastructure and automating production processes, which will reduce dependence on manual labor. Secondly, the company is investing in deep processing of poultry to create products with higher added value. A significant portion of the funding will also be allocated to implementing new quality standards necessary for entering the European market.
‘Kuriyar’ will also invest in standards that will allow the company to enter the European market.
Impact of Investments on the Industry and Market Prospects
For PUMB Bank, this deal represents an investment in a business model that has the potential for scaling and can provide a multiplier effect for the entire poultry industry. It is worth noting that the development of the poultry market in Ukraine remains dynamic despite military actions: part of the production capacity has been lost, so the focus in poultry farming is gradually shifting to the west of the country, particularly to Lviv region and neighboring areas.