The company Fight Fight Fight, behind the meme coin of U.S. President Donald Trump — OFFICIAL TRUMP (TRUMP), has initiated negotiations to acquire the American division of the crowdfunding platform Republic.com. If the deal is successfully completed, Fight Fight Fight plans to use Republic.com to promote its token among investors and expand its functionality.
This is reported by Finway
Potential of Crowdfunding and the Role of the TRUMP Token
According to informed sources, if the deal is finalized, Fight Fight Fight will be able to encourage investors to use the TRUMP meme coin for transactions, payment of startup deals and fees, as well as for issuing grants. This move could stimulate crypto startups to raise capital through the Trump token and strengthen TRUMP’s position in the digital asset market.
“The TRUMP meme coin was launched just before Trump’s second inauguration and quickly became a sensation. Its price surged, capitalizing on the enthusiasm of Trump’s supporters, but also drew criticism from opponents who warned of potential conflicts of interest due to the involvement of unknown investors.”
Republic.com has already helped over 3,000 companies raise investments, offering both traditional and tokenized opportunities, including real assets. Among its investors are Galaxy Digital and Binance Labs. The Republic platform is also in talks with other potential buyers.
Market Trends and the Impact of Trump’s Policies
The negotiations for the purchase of Republic.com are taking place against the backdrop of a changing regulatory climate in the U.S., as the Trump administration demonstrates a more open approach to the cryptocurrency industry. Last week, the cryptocurrency exchange Coinbase announced the acquisition of the on-chain capital-raising platform Echo for $375 million, marking another signal of a revival in the digital asset market in the country.
According to CoinMarketCap, the market capitalization of TRUMP initially exceeded $9 billion but later sharply fell to $1.2 billion, currently standing at around $1.65 billion. In May, Fight Fight Fight organized a dinner for TRUMP holders featuring the president himself, which experts viewed as an attempt to stimulate demand and support the token’s price.
Another crypto project associated with the Trump family — World Liberty Financial (WLFI) — has lost about 40% of its value since its launch in September 2024. In June, WLFI sent a letter of complaint to Fight Fight Fight, demanding the cessation of the development of the Trump Wallet, claiming it has no relation to the Trump family. Eric Trump called for “caution in using the family’s name.”
Reports indicate that Bill Zanker, a longtime Trump associate and head of Fight Fight Fight, plans to raise at least $200 million to create a digital treasury of assets that will accumulate TRUMP tokens. Total investments in this project could reach $1 billion.
80% of the TRUMP meme coin is owned by CIC Digital LLC (affiliated with The Trump Organization) and Fight Fight Fight, with a three-year asset unlocking schedule. Both companies also receive a portion of the revenues from trading the token.
In addition to the development of Republic.com, Canary Capital is preparing to launch a spot TRUMP ETF, which has already appeared in the Depository Trust & Clearing Corporation’s settlement and clearing system.