Google has introduced a new artificial intelligence platform, Gemini Enterprise, which integrates the company’s corporate technologies into a unified ecosystem for businesses. The tool is designed to automate workflows, interact with corporate data, and create content.
This is reported by Finway
Capabilities and Integrations of Gemini Enterprise
Gemini Enterprise provides employees with quick and secure access to artificial intelligence capabilities without the need for programming. The platform offers a single entry point for working with all corporate data, searching for information, and performing tasks using intelligent agents. The service integrates with leading business applications such as Salesforce and SAP, enhancing the functionality of Google Cloud across various industries.
The subscription cost is $30 per month per user. The platform supports over ten languages and is available in regions where Google Cloud operates since its launch.
Market Competition and Development Strategy
Gemini Enterprise is positioned as a direct competitor to Microsoft Copilot and ChatGPT Enterprise, and it represents a key step for Google in consolidating its AI solutions into a single platform. The corporation emphasizes open architecture and deep integration with corporate systems, which is expected to provide a competitive advantage.
Gemini Enterprise “democratizes access to AI” and makes it a tool not only for data specialists but also for employees across various departments.
The presentation of Gemini Enterprise took place ahead of Alphabet’s event “Gemini at Work” and aligns with Google’s strategy to expand in the corporate artificial intelligence market. Gemini models are already being implemented in various company products, including the Chrome browser, indicating an intention to make AI a standard in business processes.
According to Google, nine out of ten of the world’s largest AI laboratories use Google Cloud’s cloud technologies. For existing contracts in the cloud services sector, the company anticipates around $106 billion, of which $58 billion is expected to contribute to Alphabet’s revenue growth by 2027. Thus, the cloud division remains one of the key drivers of the corporation’s business.
During the platform demonstration, Google showcased how the marketing department can organize a full-fledged Halloween campaign using the Gemini agent: the AI analyzed the market, checked product availability, generated orders, and prepared content for social media.
The launch of Gemini Enterprise reflects Google’s ambition to strengthen its position in the corporate AI market and provide businesses with innovative tools to enhance efficiency.